![]()
Build IT LIVE 2026 Puts AI Strategy for MSPs at Center of Three-Day Jersey City Program
Freehold, United States – July 19, 2026 / IT By Design /
JERSEY CITY, N.J. – July 24, 2026 – IT By Design has announced the full agenda for Build IT LIVE 2026, its annual education conference serving the managed services community, scheduled for Aug. 3-5 in Jersey City, New Jersey. The 2026 program is organized around a question central to MSP conference 2026 planning: how managed service providers can move artificial intelligence beyond early experimentation and into a functional growth model.
Build IT LIVE is structured around operator-led education, with MSP owners and executives presenting approaches they have tested and applied within their own businesses. The 2026 agenda is organized into dedicated tracks covering Leadership, AI & Future, Sales & Growth, and Operations. The event concludes with a hands-on AI Accelerator day, giving attendees structured implementation frameworks they can put to use immediately after leaving the conference.
The conference format prioritizes direct, practical knowledge and active experimentation over traditional presentation-style sessions. Programming is designed for owners, C-suite executives, and senior operators. The 2026 schedule includes keynote sessions from industry figures such as Zack Kass, former Head of Go-To-Market at OpenAI. The peer-community model extends into IT By Design’s year-round programming, including the Build IT Mastermind community and quarterly AI Accelerator cohorts, giving participants continued access to the network beyond the event itself.
“We did not build this event to help people understand AI. We built it so they would walk out with a plan, a peer who has already done it, and a reason to actually run that plan the following Monday,” said Sunny Kaila, Founder & CEO of IT By Design.
The event takes place at a significant moment for the channel. As AI continues to influence how managed services are priced, delivered, and sold, MSP leadership teams are evaluating this summer’s events based on where they can develop a concrete AI strategy for MSPs. Build IT LIVE’s operator-led faculty and structured format are aligned with that need, and the Jersey City location puts the event within accessible range of the broader New York metro technology market.
Registration and the complete agenda are available at Build IT LIVE. Speaker announcements and event updates are published on the Build IT LIVE news page.
About IT By Design
IT By Design is the operating partner behind managed service providers across North America, delivering global delivery teams, 24×7 NOC and SOC operations, and AI automation for 400+ growth-stage MSPs with 900+ engineers across India and the Philippines. Learn more at itbd.net.
Media Contact
Tushar Doara
Director of Marketing
IT By Design
Tushar.Doara@itbd.net
###
Contact Information:
IT By Design
3441 US-9
Freehold, NJ 07728
United States
Tushar Doara
(212) 888-1919
https://itbd.net